About Pink Rapids Project

Pink Rapids Project is a Michigan based, mission driven business dedicated to building financial and practical support for local individuals and families affected by cancer through product sales and community partnerships.

Pink Rapids Project supports individuals facing all types of cancer. Our mission is not limited to one diagnosis; it exists to support anyone in our community navigating cancer.

Pink Rapids Project operates as a registered LLC with a mission centered business model designed to create sustainable, long term local impact.

How It Works

Pink Rapids Project partners with local businesses, hosts community driven campaigns, and offers purpose driven products to generate funds.

Proceeds help sustain and grow Pink Rapids Project while building resources to provide direct assistance to individuals and families affected by cancer, as well as support established nonprofit organizations serving those in need, as funds become available.

Where Funds Go

Funds generated through Pink Rapids Project help support the following areas as resources become available:

• Practical and financial assistance for individuals and families affected by cancer
• Partnerships with established nonprofit organizations and community initiatives
• Operational costs required to sustain and grow Pink Rapids Project

Our goal is simple: create measurable, ongoing local impact while maintaining transparency and accountability.

To protect the dignity and privacy of those we support, Pink Rapids Project does not publicly share patient names or personal details unless explicitly permitted.

Why We Started

I wanted to help.

Through my own experiences, I saw firsthand how overwhelming cancer can be, not just medically, but financially and emotionally. Even with support around you, it can still feel like there isn’t enough help when it matters most.

I didn’t want to just talk about change. I wanted to be part of it.

Pink Rapids Project was created to turn that belief into action, with the goal of providing real, practical and financial support to individuals and families facing all types of cancer in our community, both directly and through established nonprofit partnerships.

Pink Rapids Project products are now available in Harding’s Wayland, Middleville, West Main, Oshtemo and now in Harding’s Woodbridge and Harding’s Richland.

This is just the beginning.